Wednesday, September 10, 2008

THE REALTY OF CREATIVE CAPITALISM

Promoting Creative Capitalism.Which Companies Promote themWorld Victoria's Secret promotes AIDS with Red Campaign while people by more Victoria's secret Brand; customers think they are helping to fund AIDS infected people and they buy more so Victoria's Secret company gets more revenue.Microsoft is also promoting the same.Bull and Useless creative Capitalist Concepts in Sri LankaSri LankaDialog Telekom initiated a big cause marketing campaign to cut down their costs by asking their customers to register for summary bill and email bill which in turn Dialog will send you a one page of your Dialog postpaid connection bill after the end of billing cycle per month so it will cut down the cost of Dialog Telekom Plc since they don't have to send bulky bill with extra costs on stamp fee and paper and other charges.Non-Intelligent people of Sri Lanka think that it is good they save enviroment and going green and they register for ebill and summary bill where as if a Dialog customer who has registered to summary bill and ebill needs an actual bill as proof of evidence in any sms related issue or call related issue they need to pay Rs.300/= per hard copy bill when they need it.So it's another concept of Cause Marketing and Creative Capitalism in Sri Lanka.Cleanco Pvt Limited-Environmental Saving Bull Concept from Government and Sri Lankan Pvt Sector Company. DriveGreen is a service offered by CleanCo Lanka (Pvt) Ltd. CleanCo is a joint-venture managed by Hydropower International (Pvt) Ltd and Akbar Brothers Limited, whilst being promoted by the Industrial Service Bureau.This company will carry out green test for each and every motor vehicle in Sri Lanka so that people who have vehicles have to pay extra money to increase revenue of this company in order to follow the compulsory regulation of Sri Lankan government which says every vehicle in Sri Lanka has to be Green Certified from Next Year which is 2009.What does the Sri Lankan Law SaysIn October 2003, the Government of Sri Lanka, through the Department of Motor Traffic (DMT) called request for proposals for the Sri Lanka Vehicle Emissions Test (SLVET) program. The program identifies vehicles which exceed applicable emission standards and places them through a repair and certification processTesting and Certification is mandatory and is tied to the issuance of a vehicle's Annual Revenue License________________________________________________________________________Hydropower International (Pvt) Ltd was established in June 1999 and a hydro power station developer in Sri Lanka and has commissioned hydro projects with total installed capacity of 14.5 MW as EPC contractors and equity holders, with the net investment of more than US$ 16 Million. Recently it has expanded it's business to international level by developing Mini hydro projects in Rwanda for the United Nations Industrial Development Board (UNIDO). For more information, visit www.hydropowerinternational.comAkbar Brothers Limited, a company with a history of over 38 years has made a niche in the export trade in the by maintaining the number one slot and being the market leaders for over a decade, in the export of Ceylon teas to the International markets. Having set a firm footing in the Tea Export trade, the company has diversified into other business sectors, and today is a leading group of companies engaged in varied area, Pharmaceuticals, Import Trading, Hydro Power, Property management & Development, Manufacturing, Packaging and Environmental control..Management and the operations of Akbar Brothers Group is solidly structured, with experienced specialist/ professionals supported a happy and contended staff to blend with a culture that has been developed on motivation, dedication and commitment to enhance the career development and skills. With the continuous expansion and deversification plans, we take every opportunity to employ top professionals, operational and other staff with dynamic and focused outlook, to develop their careers with Akbar Brothers Group, and to strengthen our human resources base.Industrial Services Bureau (ISB) was established as a Statutory Body under the North Western (Wayamba) Provincial Council in mid 1990 with the sponsorship of Konard Adenauer Stiftung (KAS) of Germany with the abjective of accelerating the inductrial development of the Province.Subsequently, ISB diversified it's activities and now functionally an autonomous industrial and business services delivery institution, based in Kurunegala, operating island wide and internationally.ISB has counducted the first ever study on vehicle emission using remote sensing technology on behalf of the Ministry of Transport with sponsorship together with ESP Inc and USAID/USAEP, Sri Lanka in 2003. The finding of this study assisted the central Environmental authority and Ministry of Transport, to localize the emission standards for Sri Lanka.Sri Lanka is also going in to creative capitalism via saving green environment but half of creative capitalism concepts which are followed by Sri Lankan Companies will actually help those companies increase more revenue while buyers get fooled and the customers pay a lot.The days are numbered for those operating belching vehicles with the Vehicle Emission Testing Scheme being launched on July 15 and the Motor Traffic Commissioner scheduled to make the testing mandatory from August 15, official sources said yesterday.What Does the News Say......The long delayed scheme has been entrusted to two companies CleanCo Lanka Ltd. and Laugf EcoSri Pvt. Ltd. Project Director of CleanCo Anura Vidanagamage said under their Rs.525 million investment they had already completed 13 main testing stations and 40 mobile stations. By August 15 three more permanent stations and 15 mobile stations would be added. On July 15 Ministers Dallas Alahapperuma and Champika Ranawaka will ceremonially declare open their main station at Welisara, Mahabage while.Project manager of Laugf EcoSri D.L.R. Shermal said the two ministers will declare open their main testing centre at Miriswatte, Gampaha on the same day too. Their total investment was Rs.450 million and by the launch date 16 permanent centres and 10 mobile centres would be ready.Sources said once the testing is made mandatory on August 15 vehicle revenue licences would not be renewed without the emission test certificate from a testing centre. As these two companies have made heavy investments they are permitted to recover their investment through fees levied for such tests. The test fees that have been approved are: motor cycle Rs.247.50, motor tricycle Rs.302.50, motor car Rs.660, van Rs.715, Lorry Rs.935, Bus Rs.605, and prime mover Rs.990.With some 55 per cent of the country’s vehicles being found in the Western Province, the bulk of the testing centres are sited here. Preliminary surveys have revealed that between 10 to 20 per cent of the vehicles on Lankan roads are expected to fail the emission tests. And contrary to the general belief that buses and lorries are the worst polluters, these tests have revealed that double cabs and school vans are the biggest violators. The much postponed compulsory emission testing regimen was earlier scheduled to begin from April this year, but was put off with both the Department of Motor Traffic and the two companies contracted to launch the programme blaming each other for the delays.The main complaint of the two companies was that the Department was dragging its feet in preparing the relevant agreement for signature and the undue delay in issuing the relevant gazette to make the entire exercise legal. The gazette was issued on January 25, while the relevant agreements were signed last July. Motor Traffic Commissioner B. Wijayaratne said it was nonsense to blame his Department as under the terms of the contract it calls for the implementation within eight months of signing the agreement.The two companies CleanCo Lanka Ltd and Laugf EcoSri Pvt. Ltd however insisted that without those documents in place they were badly handicapped as even banks did not come forward with funding without the relevant documents.Great worth Creative Capitalist Concepts in Sri Lanka"Ganna Ape Dae"-SooriyaSingha LakunaThis is another concept of Creative Capitalism in Sri Lankawhich also help Sri Lankan Entrepreneurs and their products to hit the local customers and markets so that buyers think they are buying locally manufacture and produced goods and services and it will actually help for the survival of Local Companies in Sri Lanka to practice in Business on Long Term.Touchwood Investments.This is another great investing service provider in Sri lanka who will help investors to invest in forestry slots in Sri Lanka,Malaysia and Thailand so that people actually help to reduce the Carbon Dioxide percentage in the world while they invest in financially and commercially viable and significant trees along with investment security.It will bring your profits higher with slot property deed security and higher return on investment while you are actually going green not like Dialog Telekom's ebill and summary bill registration.